1 ️ ▼ Organization and Usability Nowadays, the conversation environment is visually confusing and mixes all types of messages (WhatsApp, SMS, Instagram, etc.) into a single flow. Proposal: Create smart tabs or filters by communication channel (WhatsApp, Instagram, SMS, Email, etc.); Allow separate viewing by connected WhatsApp number, ideal for accounts with multiple numbers; Add a column view mode (similar to service CRMs), making it easier to follow multiple conversations simultaneously; Option to “Favorite” or “Pin” important conversations at the top of the list. 2 ️ № Closing Conversations and History Today, all conversations remain open indefinitely, creating disorganization. Proposal: Add the “Finish Conversation” button, which archives the chat and removes it from the main screen; Allow you to configure automatic closing time (e.g., 24 hours after the last message); Create archived conversation history, accessible only by authorized users; Set by configuration whether only the original attendant can view previous conversations, maintaining privacy and internal control. 3 ️ ▼ Personalization and Intelligent Attribution Proposal: Implement intelligent service routing (securitization) - when a customer contacts you again, the system automatically forwards it to the same attendant that served them last time; If the attendant is offline, allow automatic redirection to another team member or waiting line; Allow transfer blocking in specific conversations (useful for sensitive cases). 4 ️ ▼ Forwarding and Sectors Proposal: Create department or sector structure (Commercial, Support, Financial, etc.); The attendant can forward the conversation to another sector or person, with an optional field for internal observation (without appearing to the customer); Create a visualization of queues by sector, so that managers can see the volume and average response time of each team. 5 ️ ▼ Automatic Rating and Feedback Proposal: After completing a conversation, the system can automatically send a satisfaction survey (NPS) via WhatsApp or e-mail; Direct integration with the CRM to record the NPS score on the contact; Generation of automatic service reports (average response time, satisfaction index, number of completed calls, etc.). 6 ️ ▼ Complementary Suggestions (to add even more value) 🔹 Customizable quick messages by sector (e.g. welcome, follow-up, farewell scripts). 🔹 Individual focus mode, where the attendant views only your active conversations. 🔹 Integration with assistive AI, suggesting automatic responses based on conversation history. 🔹 Visual indicators (icons, status, tags) to identify the conversation stage — “new”, “in service”, “waiting for a customer”, “completed”. 🔹 Team performance dashboard, showing productivity, response rate, and average time per attendant.