You can now bill your sub-accounts a fixed rate for Conversation AI and Voice AI instead of only a markup on usage. For example, you can charge $0.50 for every message sent through Conversation AI — the same amount every time, no matter how much that message actually costs to process.

You choose the billing model — markup or fixed rate — separately for each product and sub-account, and you can switch between them whenever you like.

AI usage costs are based on tokens, which are hard to explain and even harder for your customers to estimate. A fixed rate means your customers see one simple, consistent price for AI usage — no surprises, no confusing math. That makes it much easier to explain the value of your AI products and close the sale.

Agencies can now include Company custom fields in Snapshots and reuse the same Company setup across multiple sub-accounts.

Snapshots are how agencies scale repeatable setups across their clients.

For B2B use cases, agencies previously had to recreate Company custom fields manually in every sub-account. Now they can be carried to different sub accounts using snapshots

We're expanding our website hosting detection in Marketing Audit Reports.

Prospecting can now detect websites built with LeadConnector AI Studio, giving you a more complete view of your prospect's website technology stack.

The website hosting section of the Marketing Audit Report now detects websites built using:

If your prospect's website is powered by AI Studio, it will now be correctly identified and reflected in the audit report.

Available for both Free and Premium Prospecting users.

If you have any feedback or suggestions, please drop them to our ideaboard: https://ideas.gohighlevel.com/prospecting-tool

The Slack integration has been migrated to the Marketplace framework, providing a more secure and scalable foundation for future enhancements. This migration improves how Slack accounts are connected and managed behind the scenes while maintaining the same experience for existing users.

Users can enable the feature from sub-account labs for early access.

6th of August, 2026

If your business operates outside the US, callers used to hear a US-style ringback tone while a call was being forwarded to you, routed through your IVR menu, transferred by Voice AI, or dialed out to them. That mismatch could feel unfamiliar or spammy, causing people to hang up before you even picked up.

We've localized that ringback tone to match the country of the phone number involved, covering inbound call forwarding, outbound calls, IVR call routing, and Voice AI transfers, across 37 countries, so callers hear the tone they expect no matter how the call connects.

3rd of August, 2026

Open audio settings from the gear icon in the dialer header.

Pick your main speaker for call audio, optionally ring one additional device at the same time (like a headset plus your desk speaker) to ensure you never miss an inbound call. Choose which microphone to use.

Test buttons let you preview the speaker and additional device before saving, and the microphone picker shows a live volume meter so you know it's picking up sound.

---

This is available via Labs. You can enable it under Labs by following these steps:

---

Note: Safari currently supports only one audio output device, so use Chrome or Edge for full control over device selection.

Managing your Google Business Profile content just got easier. ✨

With Google Business Profile (GBP) Post Sync, you can automatically import your existing GBP posts into Social Planner and manage both historical and newly published content from a single dashboard.

Note: Available through Labs. Enable the feature to start syncing your Google Business Profile posts.

Posts and supported engagement data are refreshed every 24 hours to keep your content history up to date. You'll also receive clear sync status updates and reconnect prompts if your Google Business Profile account requires attention.

We are excited to introduce ! You can now take individual pages within a funnel or website offline without disconnecting your domain. Easily hide outdated content, pause seasonal promos, or manage campaigns granularly - while the rest of your site stays live.

✨

💡

⭐

🛠️

See exactly how your WhatsApp messages perform without leaving your automation. WhatsApp statistics is now built into Workflows, so you can track the full delivery lifecycle of every message a workflow sends and drill into individual message details, all in one place.

WhatsApp message delivery is not guaranteed: messages can sit pending, fail, or go undelivered, and until now that outcome lived outside your automation. Surfacing delivered, read, and failed counts against the workflow that sent them means you can spot a drop in delivery or a spike in failures at the source, and export the detail when you need to dig in or report it.

Create WhatsApp message templates from a plain description, right inside HighLevel. Describe your use case, like a payment reminder or a delivery update, and AI drafts a template aligned with Meta's rules, complete with GHL variables you can personalize before you submit.

> Describe what you want to say and get a drafted, pre-categorized template you can review and submit, instead of building it field by field.

Meta applies different messaging rules by template category, and Utility templates are not subject to the same per-user marketing frequency limits that Marketing templates are. Getting the category and formatting right before you submit means fewer surprises at approval and send time. The AI template generator drafts with that categorization built in and flags formatting or policy issues while you write, so review happens up front instead of after a rejection.