Smartlists

Smartlist Filter: “Purchased Product in Last N Months”
Problem Marketers can’t natively build a Smartlist of contacts who bought a specific product (or category/SKU) within a rolling time window (e.g., “last 3 months”). Today this requires exports, tags, or custom automations. Goal Add first-class Purchase filters to Smartlists so users can target by what people actually bought, recently. Users & Stories Marketer: “Send a 10% coupon to anyone who bought ‘x’ in the last 6 months.” CS: “Create a follow-up list of customers who purchased membership in the last 30 days.” Sales: “Find contacts who spent ≥ $1,000 on Merch in the last 12 months and haven’t ordered since.” UX (Smartlist) Add a new filter group Purchases with the following fields: Product selector Field: Product, Category, SKU, Product Tag Operator: is, contains, is any of [multi-select] Time window Field: Purchased within → input [ N ] and unit days | weeks | months Order filters (optional) Payment Status = paid | refunded | partially_refunded Fulfillment Status = fulfilled | unfulfilled | any Source = Shopify | eComm | Funnel | Invoices | Any Aggregation (optional) Count of purchases >= [number] Total amount spent >= [currency input] Last purchase date before | after [date] Examples Product contains “SKU x” AND Purchased within 6 months AND Payment Status = paid Category is "Cat x" AND Count of purchases ≥ 2 in last 12 months SKU in [XXX-XX-XX-XXX, XXX-XX-XX-XXX] within 3 months
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