This idea resolves every reporting and dashboard need at once, by leveraging all the power of Google Sheets. Here is some inspiration... https://retool.com/use-case/google-sheets . NOBODY will ever, ever, ever beat excel for reporting and analytics. It is impossible. Thousands of companies combined have spent BILLION$ trying to beat excel and they have all failed because they can’t give users the power and configurability and analysis of the data that excel can. The only reason excel has ever lost, is because -- it's not easy. GHL to the rescue! THE ANSWER: IF YOU CAN'T BEAT THEM - JOIN 'EM If GHL designs their reporting and dashboard with the ease of fast, responsive spreadsheets, it will be guaranteed frustration with decades of waiting for GHL to match even 1% of what excel/sheets can do. custom reporting and custom dashboards designed any other way will be a fail just like everybody else has failed. Literally everybody. Thousands of companies keep trying to make a better wheel and never improve on the spreadsheet, but fail every time, except in one way --- they are better at creating a pretty representation of the data available online real-time. So just focus on that. Just like GHL allows for the building, customization and sharing of automations, snapshots, funnels, email templates, document templates... do the same for reporting. Reporting is Easily the BIGGEST hole in GHL's offerings. The reporting and dashboard for GHL should just be the easy and pretty front facing view of an excel / google sheets integration. FULL STOP. A seamless integration with google sheets, or excel, and with no charge for webhooking the data. All GHL data should live in both excel/sheets and GHL’s database instantly, always present and available for configurability and updating through a powerful spreadsheet like excel or google sheets. Can you imagine having all the analytical capabilities at your fingertips when looking at a dashboard and clicking to dig deeper!!!!!!!!!!!!! With one click in chrome I’ve opened up a connected spreadsheet and a few clicks pull in the data I want to analyze, check for more insights, clean up and configure. This idea is INSANELY BIG! I’ve had lots of software ideas, but none of them have been this valuable. Again --- The reporting and dashboard for GHL should just be the pretty, and easy to use front facing view of an excel / google sheets integration. Obviously, there is a lot required to make this happen, but if GHL doesn’t do it, it’s reporting and dashboard will feel clunky and be WAY to constrictive in comparison for decades to come UNLOCK GHL'S DATA! I bet you could have this up and running in less than a year! Hopefully you see the vision and wisdom of what I’m sharing. Every idea is piecemeal and clunky, and endless of questions --- can you add this, or this... and the feature list goes on for years and years and years. Knock out every reporting, analytics and dashboard idea in one hit. Limitless reporting, limitless customization, limitless analytics, all combined with your automation. Or... spend millions on something that will ultimately do 1% of what excel can do. That's the other option