To keep business value and encourage affiliates to continue to make sales, taper payouts.
Example: (from simple to complex)
  • Limited Duration: Monthly subscription = 40% MRR for 2 years
  • +Setup fee: 100% Setup fee + 40% MRR for 2 years
  • +Taper: 100% Setup fee + 40% MRR (minus 2% for 20 months)
This enables sales professionals, business growth, and retains owned revenue (which allows you to sell your agency/location for much more).