The current email reporting is difficult to analyze and share because we cannot get a single, detailed list of results. You have to go into each email and grab them. It is time consuming and not in alignment with other email marketing tools out there.
We need a way to see all the specific email metrics (Opens, Clicks, Unsubscribes, Rates, etc.) in one place and export that list.
Right now, getting detailed campaign data into an Excel sheet requires too much manual effort and data stitching.
We need the ability to:
Add a "List View" and an "Export to CSV/Excel" button to all email campaign reports.
The report page must clearly display both the overall campaign totals and the individual recipient list.
This list should show all the key metrics for every email sent, including:
Overall Campaign Summary that can be viewed in the application and an exportable option too.
It should include in both options
Date Sent
Email Subject
Total Number of Recipients
Open Total and Open Rate
Click Through Total and Click Through Rate
Unsubscribed Total and Unsubscribed Rate
This simple feature would save users hours of manual work, drastically improve reporting accuracy for clients, and make deep campaign analysis instant and easy.