A. Pay Lock Upsell- Ability to Lock Full Categories or Lessons behind an upsell. For example: Customer gets Half way through. Gets offered an extra series or section of videos to the program that is locked unless paid for.

Use Case: I have a video showcasing lead generation secrets. But if a client wants to get in-depth- they can unlock a category by paying giving them our step by step formulas. If they don't want or need it, they can just go to the next category of videos without being penalized.

B. Tied Upsell- One time upsell after completing a certain lesson tied to another course. For example: Client finishes specific video in one course. Gets offered a onetime upsell for another course that is related in some way.

Use Case: I teach a course on marketing techniques. They watch the video on Website design. At the end of the video it automatically offers them my "Build A Website From Scratch Course".

C. Meritorious Upsell: An upsell specifically for Passing an Assessment or Assignment.

Use case: Client takes a certification course learning Safety Techniques. If client gets a certain score they receive a special Certification, then they are invited to a Managers Course which is Invite only.