Domain Warmup Should Actually Enforce Daily Limits (Or Stop Saying It Does)
J
Joseph Rivera
PROBLEM:
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Domain warmup currently displays daily sending limits and shows messages saying "sending paused" when limits are reached, but it doesn't actually stop emails from sending. This creates a serious deliverability risk because users think they're protected when they're not.
WHAT'S BROKEN:
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- The UI misleads users: The Email Services page displays a message saying "sending was paused" after hitting the daily limit, but emails continue sending anyway
- Documentation contradicts itself: One section says "sending beyond the daily limit is allowed," while another says "the system pauses additional sending from that domain"
- Support gives wrong info: Both the AI chatbot and live support tell users that warmup will automatically pause sends at phase limits
- Users are set up to fail: We enable warmup thinking it's protecting our domains, then unknowingly blast thousands of emails on day one and destroy sender reputation
WHY THIS MATTERS:
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Email deliverability isn't forgiving. One mistake can burn a domain permanently. If warmup is meant to protect sender reputation, it needs to actually stop sends at the phase limits, not just track them and hope users notice.
SOLUTION:
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Either:
* Make warmup actually enforce the daily limits (preferred), OR
* Fix all documentation, support training, and UI messages to clearly state it's tracking-only and won't stop sends
Right now, the feature actively misleads users into thinking they're protected when they're not. That's worse than not having the feature at all.
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