USE CASE #1: We have a basic referral program where we offer a one time credit to their account when they refer a friend. I'm unable to do that in affiliate manager right now because the product they are referring to is a subscription and that can only be a recurring payment to them (not a one-time payment). I want to simply apply this credit to their subscription so that it takes that credited amount off of their next payment with us.
USE CASE #2: Acts of good will. There are some times companies need to take $$ off of the next month or couple months to save a cancel risk customer. In this case it makes sense to be able to apply credits to the subscription for the next # of cycles. Right now I don't see a way to manipulate the subscriptions in GHL.