Introduce advanced Do Not Disturb (DND) functionalities and a user preferences page within the CRM to offer users more control over the types of communications they receive, particularly with the integration of e-commerce features.
Key Features:
Subcategories for DND: Allow users to opt-out from specific types of messages, such as e-commerce notifications, content updates, and communication frequency.
Integrated Preferences Page: Centralise all communication preferences in one location for easy access and management by the user.