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E-Commerce Stores

Wishlisting Products in Ecommerce Stores

What’s New?
We’re excited to introduce Product Wishlisting for Ecommerce Stores — now fully integrated with the Customer Access Center(CAC). This feature allows logged-in customers to save products they love, improving shopping experience and driving repeat purchases.
Key Capabilities:
  1. Builder Functionality
  • Store owners can enable the Wishlist feature on the
    Product List Page
    or
    Product Details Page
    or
    Featured Product Element
    , with full control over button color customization.
  • A Wishlist menu item can be added under the
    Customer Login dropdown
    in the store’s navigation.
  • Customers must be logged in to use the Wishlist. If not, the
    CAC login window
    will be prompted.
  1. Wishlist in Customer Access Center (CAC)
  • Customers can access wishlisted items via a dedicated
    Wishlist page
    . They can View the wishlisted products or remove items from wishlist.
How to Enable It?
  1. Open the
    Store Builder
    and navigate to your store pages.
  2. To enable the Wishlist button:
  • Select
    Product List
    or
    Product Details
    or
    Featured Product element
    .
  • Go to
    General Settings > Wishlist Products
    .
  • Toggle on
    "Enable Wishlist Products"
    .
  1. Customize Wishlist button appearance:
    Wishlist Icon Active Color, Wishlist Button Background Color
    .
  2. To enable customers to access the wishlisted items:
  • Enable the customer login button in the navigation menu
  • Add a new menu item for Wishlist. Select Go to redirection to "Go to Customer Access Center" and set Page as "Wishlist".
  1. Save and publish
    changes to activate the Wishlist.
  2. Ensure a
    valid domain is added and verified
    , and that its
    default page is linked to a store page
    for login and Wishlist to function correctly.
Key Points to Note:
  • Login is required to use Wishlist. If a customer is logged out, they’ll be redirected to the CAS login screen.
  • All Wishlist actions—viewing and removing products—take place within the
    Customer Access Center
    .
  • A valid
    domain must be added and linked
    to a store page for login functionality to work. Else the login button be non-functional.
Images:
Product List Page Wishlist Buttons:
image
image
Product Details Page Wishlist Button:
image
Customer Access Center - Wishlist Page:
image
Enabling Wishlisting via Builder:
image
Setting up access for Wishlists via builder:
image