new
improved
External Tracking Script
External Tracking Script
Overview
We’re excited to introduce Tracking Code. With this release, you can install a tracking script on any external website, validate the setup, and capture external form submissions directly into the platform. Submissions sync to Contacts with attribution details, making it easier to see where leads come from and act on them with automation.
What’s New
Tracking Script Installation
- Generate and copy your unique HighLevel tracking code to embed on external sites.
- Capture submissions from HTML forms and Formspree. Submissions appear in the Form Submissions dashboard and sync into Contacts.
Contact & Activity Sync
- Synced contacts include full attribution data (UTM, source, etc.).
- Contacts are automatically tagged with external form identifiers (e.g., external form: {form_name}) for easier tracking.
Troubleshooting & Validation
- Built-in checks confirm tracking code installation.
- Validation highlights sync errors such as unmapped fields, missing values, or mismatched data.
How to Use
- Go to Settings → Beta Labs → Sub-Account.
- Enable External Tracking.
- In a location, go to Settings → External Tracking.
- Copy the tracking code and embed it on external sites.
Why It Matters
- User Demand: Requested by 300+ votes on the Ideas board.
- Competitive Edge: Matches capabilities of HubSpot and similar platforms.
- Onboarding Impact: Simplifies setup for new customers who expect tracking out of the box.
- Better Attribution: Connects every external form submission to contacts with attribution data.
What’s Next
- Workflows: Expanded tracking-based triggers for more automation flexibility.
- Analytics: First reporting dashboards with graphs and performance insights.
Note
- Works across all external websites.
- Current form support includes HTML forms and Formspree.
