Understanding how learners engage with your videos just got easier! With
Course Video Analytics
, you can now track video performance, identify where learners drop off, and get AI-powered recommendations through Course AI
to improve your content and drive better engagement.✨ What's New?
- Video Analytics Dashboard— Track views, watch time, average engagement, and finish rates across all your course videos, with comparisons to previous periods.
- Detailed Video Insights— Dive into individual videos to understand unique viewers, rewatch rates, completion funnels, and audience retention.
- Audience Retention Heatmaps— Identify exactly where learners drop off, skip ahead, or rewatch specific moments in your videos.
- AI-Powered Insights with Course AI— Get actionable recommendations highlighting engagement patterns, drop-off points, and opportunities to improve your videos, backed by performance data.
- Audience Breakdown— Understand viewing patterns across devices, countries, and regions.
- Analytics Within the Lesson Editor— View key video performance metrics from the last 30 days directly while editing your lessons.
- Flexible Filters & Exports— Filter analytics by course and date range, search for specific videos, and export performance data for further analysis.
🎯 Why It Matters
Previously, creators had limited visibility into how learners actually engaged with their video lessons.
With
Course Video Analytics
, you can go beyond knowing whether a learner watched a video to understanding how they watched it, where they lost interest, and what kept them engaged
.Combined with Course AI, these insights help you make informed decisions to improve your lessons, increase engagement, and create more effective learning experiences.
🚀 What You'll Benefit From
- Identify Drop-Offs— Pinpoint moments where learners lose interest and optimize your content accordingly.
- Improve Video Engagement— Understand which lessons perform best and which need attention.
- Make Data-Driven Improvements— Turn AI-generated insights into actionable content improvements.
- Understand Your Audience— Discover how learners engage across devices and locations.
- Save Time— Access video performance data and recommendations without switching between multiple tools.
⚙️ Getting Started
- Navigate to Labs → Subaccounts → Video analyticsand enable the feature.
- Go to Memberships → Courses → Analytics → Video analytics.
- Explore video performance across your courses or select an individual video for detailed insights.
- Use retention heatmaps, completion funnels, and engagement metrics to identify opportunities for improvement.
- To access AI-powered insights, join the Course AI Beta.
Availability:
Video Analytics is currently available under Labs. AI-powered insights require access to Course AI.Note:
Analytics currently supports videos uploaded natively in Courses. Desktop viewing data is available from July 4, 2026, and mobile viewing data from September 18, 2026. Historical views before these dates are not included.