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Ad Manager

Ad Manager: LinkedIn Ads Integration

Summary:
Weā€™re thrilled to announce the launch of
LinkedIn Ads
inside HighLevel Ad Manager šŸŽ‰
Now you can connect your
LinkedIn Ad Accounts
and build
Lead Generation
and
Website Traffic
campaigns directly within HighLevel. With this addition, you can manage all three major ad platforms:
Meta, Google and LinkedIn
, in one place.
šŸ‘€ What's New?
  1. Connect Your LinkedIn Ad Account
  • Secure OAuth integration (LinkedIn Page must already be linked to your ad account on LinkedIn before connecting in HighLevel).
  • Manage the connected ad account directly from
    Ad Manager Settings
    .
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  1. Campaign Hierarchy
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  • Campaign Group
    : top-level container (like Meta Campaign / Google Campaign).
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  • Campaign
    : targeting & budget layer (like Meta Ad Set / Google Ad Group).
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  • Ad
    : creative layer (like Meta Ad / Google Ad).
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  • Supports multiple campaigns under a group and multiple ads per campaign.
  1. Supported Objectives
  • Lead Generation
    : Use LinkedInā€™s native Lead Gen forms with our brand-new accordion-style builder.
  • Website Traffic
    : Drive clicks with validated destination URLs.
  1. Ad Creation and Media types
  • Choose media type at campaign level:
    Single Image, Single Video or Carousel
    .
  • Configure ad details: Introduction, description, headline, choose a CTA and mention the destination URL.
  • LinkedIn Lead Form (create or attach)
  • Carousel ads support
    per-card headline + destination URL
    .
  • Live preview
    panel for
    desktop and mobile feed
    .
  1. Audience Targeting
  • Mandatory
    : Geographic location.
  • Optional filters
    : Job Title, Industry, Company Size, Education, Skills, Seniority, Interests & Traits.
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  • Advanced Logic
    :
  • Add up to
    3 attribute groups
    .
  • OR logic
    within a group (e.g., Job Title = Manager OR Director).
  • AND logic
    between groups (e.g., Job Title = Manager AND Industry = Healthcare).
  • Support for both
    Include
    and
    Exclude
    attributes.
  1. Budget & Schedule
  • Define your
    daily
    or
    lifetime
    budget for your Campaign Group.
  • Optimisation
    modes: Maximum Delivery (default) or Cost Cap.
  1. Review & Publish
  • Final summary with campaign objective, budget, schedule and full ad preview.
  • One-click publish to LinkedIn Campaign Manager.
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  1. Performance Dashboard
  • New LinkedIn tab in Ad Manager statistics
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  • Metrics
    : Impressions, Clicks, CTR, CPC, CPM, CPL, Leads, Spend, Conversions.
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  • Drill-down:
    Campaign Group > Campaign > Ads
    (with export and modifying column options)
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šŸ› ļø How to Use?
  1. Go to
    Ad Manager > Settings > LinkedIn > Connect Ad Account
    .
  2. Create a
    campaign
    >
    Select LinkedIn > Choose objective
    (Lead Generation or Website Traffic).
  3. Add ad creatives (image, video, or carousel) + headline + CTA + destination URL.
  4. Configure audience targeting with up to 3 layered criteria.
  5. Set budget and schedule.
  6. Review & Publish.
  7. Monitor performance in the Statistics dashboard with campaign group, campaign and ad-level drill-downs.
šŸŒŸ Why It Matters
Tapping into LinkedIn =
the worldā€™s largest professional network
With this integration, you can:
  • Capture
    high-quality B2B leads
    with native LinkedIn forms synced straight to HighLevel CRM.
  • Drive targeted website traffic from niche professional audiences.
  • Manage
    Google, Meta, and LinkedIn Ads
    together without ever leaving HighLevel.
šŸ“ Notes:
  • Ensure your LinkedIn Company Page is connected to your Ad Account before linking in HighLevel.
Help Articles:
  1. Connect a LinkedIn ad account with ad manager
  2. Create a LinkedIn ad campaign in Ad Manager
  3. How to create a LinkedIn lead form
  4. Audience targeting for LinkedIn campaigns in Ad Manager
  5. LinkedIn Ad Statistics