new
Ad Manager
Ad Manager: Image assets for Google Ad Campaigns
šWhatās New?
You can now add
image assets
to your Google Search Ad campaigns. These images appear alongside your text ads across Google surfaces like Search, Display and YouTube
, helping capture attention and improve click-through rates.š·How It Works:
- In the campaign builder, upload up to 20 imagesas additional ad assets.
- Supported formats: JPG, PNG.
- Aspect Ratios: Square (1:1) and Landscape (1.91:1).
- File size limit: 5MBper image.
- Google automatically processes and displays the most relevant images for each ad placement.
- Clear error messages will guide you in case of policy or aspect ratio issues.
āWhy It Matters:
- Makes your ads more engaging and visually appealing.
- Provides better coverage across different Google networks.
- High-quality, relevant images can improve ad performance and CTR.
- Built-in guidelines reduce policy violations and publishing errors.
š Notes:
- Recommended: Add at least 2ā3 images per aspect ratiofor better ad coverage.
- Avoid excessive text overlays, watermarks, gifs or misleading content.
- Only 1:1 and 1.91:1 ratios are supported, uploading unsupported ratios will result in asset failures with an error shown for the same.
- Failure of individual images will not cause the entire campaign to fail, i.e. text ads will still publish successfully.
šHelp Doc: