One feature that would allow us to effortlessly increase funnel conversion rate is to analyse the funnel stats via API. If we could pull a report (just like the UI) where we set a date range and it returns:
  • Page Views (All & Unique)
  • Optins (including percentage)
  • Sales (including percentage, AOV AND Upsell conversion rate etc)
This means we could:
  1. Create accurate dashboards for full funnel tracking (ads + funnel + backend)
  2. Create automations to test different price points dynamically based on conversion rate.
  3. Update custom values with the new price point so they're reflected in the funnel copy.
It would open up a whole world of possibilities.