You need to be able to build ads on both FB and IG.
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Kate Smyth
The fact that you can't build ads on IG makes the program not very useful. Also, the targeting is much better on Meta, so ideally we can build an ad on Meta and import it to GHL for the tracking functionality.
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Sales & Marketing
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Sales & Marketing
The same ad which we create on Facebook can be published on Instagram too with just the selection of Instagram account during the campaign creation process.
Here's the change log for the same: https://highlevel.canny.io/changelog/ad-manager-instagram-ads
The second thing you mentioned about creating an ad on Meta and importing it to GHL is not possible at the moment as we have a one way sync from GHL to Meta but not the other way round. Reason for the same: Meta has a lot many options which are not there in HL Ad Manager by choice as it complicates the full campaign lifecycle. Our aim is to simplify the ad creation flow and not just duplicate the Meta Ad Manager.
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Ralph Thornton
Agreed, we are working on a solution , a complete meta and google management system with clear and concise dashboards but also fully editable actions as if you were in the native ad manager