Global SEO Templates and Dynamic Variables for All Pages, Funnels, and Sites
L
Larry Miller
Overview
-- GoHighLevel needs a Global SEO Template System that allows administrators to define platform-wide defaults for meta titles, meta descriptions, open graph tags, canonical URLs, and other SEO elements using dynamic variables.
-- This would eliminate repetitive manual edits, reduce errors, and bring GHL in line with SEO capabilities found in WordPress, Webflow, Shopify, HubSpot CMS, and other modern platforms.
Current Limitation
-- All SEO fields must be updated manually one page at a time across websites, funnels, funnel steps, blog posts, and membership pages.
-- This is inefficient and inconsistent, especially for agencies managing multiple client accounts.
Proposed Solution: Add Global SEO Defaults with Dynamic Variables
-- Add a new section under Site Settings labeled SEO Defaults where users can define global SEO templates.
-- Allow variables such as {{page.title}}, {{site.name}}, {{page.path}}, {{brand.phone}}, {{brand.location.city}}, {{brand.location.state}}, and {{brand.domain}}.
-- These variables would automatically populate SEO metadata on every new page unless manually overridden.
Examples of Global SEO Patterns
-- Meta Title Template: {{page.title}} | {{site.name}}
-- Meta Description Template: Learn more about {{page.title}} from {{site.name}}.
-- Open Graph Title Template: {{page.title}} – {{site.name}}
-- Canonical URL Template: https://{{brand.domain}}/{{page.path}}
Benefits
-- Massive time savings by removing the need to edit SEO metadata on dozens or hundreds of pages manually.
-- Eliminates human error by ensuring consistent metadata across all pages and funnels.
-- Essential for agencies that want standardized SEO practices across multiple client accounts.
-- Supports multi-location and programmatic SEO using dynamic variables.
-- Improves overall search performance through consistent, correct, and structured metadata.
Optional Enhancements
-- Option to force global templates unless overridden on a specific page.
-- Option to bulk-apply global SEO settings to all existing pages.
-- Ability to define global no-index rules for pages like thank-you, checkout, and upsell steps.
Conclusion
-- A Global SEO Template System with dynamic variables would significantly strengthen GoHighLevel’s SEO capabilities, reduce operational workload, and provide consistent, professional SEO foundations for all sites and funnels on the platform.
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