One of the most important parts of running funnels is quickly knowing what is working, what funnels and funnel steps are active and the details behind whether a funnel is profitable. The stats view for the funnels is severely lacking info to get an easy "profitable" vs. "not profitable" number. Because we can link to our facebook ads and google ad accounts already, it would be super helpful to be able to have the funnel list page have additional details display "How many opt ins, how much revenue total for the time period, total sales, and ACV Average Cart Value. These should be displayed on the funnel or give an option to choose a few widgets just like CF1.0 used to do, but you could make this so much better.
Reports need to be better on the existing funnels and for the A/B test results. Historical results also need to be improved so we can know if our changes are working.
With the reporting today, each day we have to manually pull stats by hand from GHL and then manually type them into a spreadsheet to determine if the funnel was profitable or not and also to help us know what we can spend to acquire a customer.
With a few simple additions, with data that already exists in the funnel page, you could save us time on our funnel tracking and also make it so much easier for us to show our clients whether they are making money or not.
Even starting with adding an extra column or two that would show 1) Total Sales Count 2) Total Revenue and a drop down of time (today, yesterday, Last 7 days, etc) would help us find the funnels that are working or not working for a client with a few clicks.
Right before CF2.0 was announced, our team had worked for 6 months to build a tool that would display CF1.0 funnel data that we were calling FunnelGraphs. I would love to see ideas from people that they think would help improve the funnel reporting and see a major upgrade to the funnel stats and funnel results reporting.
Nothing helps you keep a client like showing them how they are making their money through a funnel. Please add ideas or comments with ideas to help with funnel results.