Control flow would add a tremendously powerful flexibility to campaigns.
Just like ActiveCampaign, I'd like to be able to have a campaign execute one path IF a condition is true, and another if false.
Simple use case:
If phone_type = "mobile" : send a text message
The general form of this would have 3 parts this:
1.) If CONTACT-FIELD-VALUE IS...
2.) [ EQUAL | NOT EQUAL | GREATER THAN | GREATER THAN OR EQUAL TO | LESS THAN | LESS THAN OR EQUAL TO | CONTAINS | DOESN'T CONTAIN | ONE OF ]
3.) VALUE (a field you type a value in, either text or numeric)
The campaign flow would then split based on the comparison.